about us

Jordan is the Scandinavian leader in the oral brushing market. Part of the Orkla Company, the brand includes toothbrushes for children and adults, toothpaste, and interdental products, such as dental floss, flosser, dental sticks and interdental brushes. Jordan is a brand since 1837, making it a 180-year-old trusted brand.

Originally established in 1837 as a small Norwegian family business, the Oslo-based Jordan Group is now the market leader in Scandinavia. A pioneer in the development and marketing of cutting-edge oral care products, the Jordan brand is all about embracing a choice lifestyle!

Jordan advocates good oral care and dental hygiene, connecting with discerning people who value and practice good daily habits, who support and use good quality products to ensure their health is not compromised. It is so important to brush teeth followed by flossing to get into the various hard-to-reach corners of the teeth.

Jordan is making inroads to become a choice selection amongst many Malaysians, with its wide selection of different toothbrushes, special designs of its brush heads, handle and choice of bristles that are made for various age groups and different needs for individual oral conditions.

Across various parts of the world, celebrations are being organised to forge stronger ties besides thanking customers and distributors for their loyal support.

About Us
 
made with purpose

The quality of Jordan's oral care products has given consumers healthy, satisfied smiles for decades, and it is those smiles that have built Jordan's outstanding reputation for innovation and excellence.

True to our Scandinavian heritage, our products are the perfect marriage between functionality and aesthetics. Every shape, size, angle, colour and product benefit serves a purpose, and nothing is left to chance.

awards and accolades
2016 Red Dot Design Award/Red Dot   Jordan Clean Smile Toothbrush
2014 Red Dot Design Award/Red Dot Jordan/Wilfa Electrical Toothbrush 
2011 Award for Design Excellence/Norwegian Design Council   Jordan Step by Step 2 and Step 3 Toothbrush 
2009 Design Effect/Norwegian Design Council Jordan Individual Toothbrush 
2008 Award for Design Excellence/Norwegian Design Council  Jordan Individual Toothbrush 
2007 Award for Design Excellence/Norwegian Design Council  Jordan GO! (Compact toothbrush/paste)
2005 Award for Design Excellence/Norwegian Design Council  Jordan Step by Step 1 Toothbrush 
2005 FORM 2005/Designers Autumn Exhibition  Jordan Step by Step kids toothbrush Series 
2005 Red Dot Design Award/Red Dot  Jordan Step by Step kids toothbrush Series 
2003 Award for Design Excellence/Norwegian Design Council  Jordan Click (Gum Protector) toothbrush 
1999 Red Dot Design Award/Red Dot  Jordan Multi Action toothbrush 
1998 Award for Design Excellence/Norwegian Design Council  Jordan Multi Action toothbrush 
1997 The Classic Award/Norwegian Design Council  Jordan T 14 (Classic) toothbrush 
1993 Award for Design Excellence/Norwegian Design Council  Jordan Active Tip toothbrush 
1990 Award for Design Excellence/Norwegian Design Council  Jordan Dental Sticks Pocket pack 
Red Dot
Red Dot
Red Dot
The Award-Winning Oral Care Expert. Since 1837